Privacy Policy

What is the Privacy Policy and what does it cover?

We at Alreflections want you to understand what information we collect, and how we use and share it. That’s why we encourage you to read our Privacy Policy. This helps you use Alreflections Products in the way that’s right for you.
In the Privacy Policy, we explain how we collect, use, share, retain and transfer information. We also let you know your rights. Each section of the Policy includes helpful examples and simpler language to make our practices easier to understand. We’ve also added links to resources where you can learn more about the privacy topics that interest you.
It's important to us that you know how to control your privacy, so we also show you where you can manage your information in the settings of the Alreflections Products you use.

What information do we collect?

The information we collect and process about you depends on how you use our Products. For example, we collect different information if you sell furniture on Marketplace than if you post a reel on Instagram. When you use our Products, we collect some information about you even if you don't have an account.

What if you don’t let us collect certain information?

Some information is required for our Products to work. Other information is optional, but without it, the quality of your experience might be affected.

How do we use your information?

We use information we collect to provide a personalized experience to you, including ads, along with the other purposes we explain in detail below.
For some of these purposes, we use information across our Products and across your devices. The information we use for these purposes is automatically processed by our systems. But in some cases, we also use manual review to access and review your information.
To use less information that’s connected to individual users, in some cases we de-identify or aggregate information. We might also anonymize it so that it no longer identifies you. We use this information in the same ways we use your information as described in this section.
Here are the ways we use your information:

To provide, personalize and improve our Products

We use information we have, including any information with special protections you choose to share, to provide and improve our Products. This includes personalizing features, content and recommendations, such as your Alreflections Feed, website feed, Stories and ads. We don’t use profile fields about religious views, political views or who you’re “interested in” to show you ads.

How long do we keep your information? We keep information as long as we need it to provide our Products, comply with legal obligations or protect our or other’s interests. We decide how long we need information on a case-by-case basis. Here’s what we consider when we decide:

• If we need it to operate or provide our Products. For example, we need to keep some of your information to maintain your account.
• The feature we use it for, and how that feature works. For example, messages sent using Messenger’s vanish mode are retained for less time than regular messages.
• How long we need to retain the information to comply with certain legal obligations.
• If we need it for other legitimate purposes, such as to prevent harm; investigate possible violations of our terms or policies; promote safety, security and integrity; or protect ourselves, including our rights, property or products

In some instances and for specific reasons, we’ll keep information for an extended period of time.